This Privacy Policy explains how Piraccini Agrifood Consulting S.r.l. ("we," "us," or "our") collects, uses, protects, and stores your personal data when you visit our website, agrifoodafrica.it (the "Website"), and interact with our services.
We process your personal data in compliance with the General Data Protection Regulation (EU) 2016/679 ("GDPR") and applicable Italian data protection laws.
The Data Controller responsible for your personal information is:
Piraccini Agrifood Consulting S.r.l.
Via del Mare 109 47521 Cesena (FC), Italy
Email: [info@agrifoodafrica.it]
We collect data to provide you with tailored consulting services, respond to your inquiries, and improve our Website.
We may collect:
Information You Provide to Us:
When you fill out the contact form on our Website, we collect the personal data you voluntarily provide, which includes: Name, Surname, Company Name, Industry/Sector, Phone Number, Country/Region, Email Address, Website, and your Message/Project details.
Usage Data and Security:
We use Google reCAPTCHA to protect our forms from spam and abuse. This service analyzes visitor behavior and collects data such as your IP address and hardware/software information to confirm you are a human and not a bot.
We use cookies and similar tracking technologies on our Website to ensure it functions properly, remember your preferences, and analyze how visitors interact with our site.
Functional Cookies (Polylang):
We use the Polylang plugin to offer our Website in multiple languages. Polylang sets a cookie on your browser to remember your language preference (e.g., Italian or English). This ensures that when you navigate between pages or return to the Website, you are automatically served content in your preferred language.
HubSpot Tracking Cookies:
We use HubSpot to manage our client relationships and track website performance. HubSpot places cookies on your browser to collect data about your visits, such as the pages you view, your time on the site, and how you arrived at our Website. If you fill out a form, HubSpot cookies link your past and future website browsing behavior to your CRM profile, allowing us to better understand your interests and provide a more personalized consulting experience.
Anonymized Analytics (Jetpack):
We use Jetpack (by Automattic) to collect standard, anonymized statistical data about website traffic. This data is aggregated and does not identify individual users.
You can manage your consent and opt-in/opt-out of non-essential tracking cookies (like HubSpot) at any time via the cookie preference banner provided on our Website.
We process the data you submit through our forms for the following purposes:
Service Provision & Project Evaluation:
To answer your questions, assess your project needs based on your industry and country, and provide you with relevant agrifood consulting services. (Legal basis: Execution of a contract or pre-contractual measures).
Commercial & Partner Solutions:
Based on the project details you provide, we may reach out to suggest relevant services, including potential solutions provided by our trusted commercial partners, if we believe they fit your project's needs. (Legal basis: Legitimate interest).
Marketing Communications (Explicit Consent):
Only if you explicitly opt-in (e.g., by checking the dedicated subscription box on our form), we will use your contact information to send you newsletters, updates about our products, and partner solutions. You can withdraw your consent and unsubscribe from these communications at any time. (Legal basis: Consent).
Your data is highly secure and is treated as strictly confidential. We do not sell, rent, or trade your personal data to third parties.
Your data is accessed and managed exclusively by:
Our Internal Team:
Authorized staff members of Piraccini Agrifood Consulting S.r.l. who require access to evaluate your project and assist you.
HubSpot CRM (Data Processor):
The data you submit via our Website forms is securely transferred to and stored within HubSpot, our Customer Relationship Management platform. HubSpot processes this data strictly on our behalf to help us manage our communications.
Google (Data Processor):
Data collected via reCAPTCHA is subject to the Google Privacy Policy and Terms of Service.
We do not store your personal data indefinitely. We will retain your information only for as long as is strictly necessary for the purposes set out in this Privacy Policy:
For Active Clients:
If you engage our consulting services, we will retain your data for the duration of our business relationship, and for a period of up to 10 years thereafter to comply with Italian civil, tax, and accounting legal obligations.
For Prospective Clients and Inquiries:
If you contact us but do not become a client, or if you subscribe to our marketing communications but do not engage with us further, we will securely delete or anonymize your data after 24 months from our last recorded interaction with you.
Under the GDPR, you have specific rights regarding your personal data:
Right of Access:
You can request a copy of the personal data we hold about you.
Right to Rectification:
You can ask us to correct any inaccurate or incomplete data.
Right to Erasure ("Right to be Forgotten"):
You can request that we delete your data before our standard retention period expires.
Right to Restrict Processing:
You can ask us to limit how we use your data.
Right to Withdraw Consent / Object:
You can unsubscribe from our communications at any time by contacting us or clicking the unsubscribe link at the bottom of our emails.
To exercise any of these rights, please contact us at [info@agrifoodafrica.it]. We will respond to your request within one month.